Position Type: Full-time, 40 hrs/week, remote with minimal required travel that may involve evenings/weekends

Reports To: Dr. Tess Barker, Executive Director

Supervisory Responsibility: Not applicable

Position Overview: The Marketing & Communications Coordinator will develop and lead the marketing and communications strategy for the Association for Student Conduct Administration’s (ASCA). As a member of ASCA’s Central Office team, this position will serve as a generalist with key responsibilities including: developing and leading a communications strategy, including writing, editing, creating social media content; website management; project management; and production and design of informational and promotional materials and presentations including marketing, media, and publications. The ideal candidate will be able to manage multiple projects simultaneously; balance creativity and design and analytic and problem solving skills; and be able to work both independently as well as collaboratively. 

Essential Responsibilities

Marketing & Communications: 

• Write, edit, design, and produce content to promote the value of the Association and its programs to members and other constituent groups.
• Assist in promoting events and programs through e-mail, news features, articles, newsletters, infographics, website, social media, etc.
• Develop ASCA brand guidelines, logos, and related collateral.
• Design, order, and prepare presentations and displays, including branded items (i.e., giveaways), for marketing the Association. 
• Maintain a tracking system for project timelines and costs.
• Write, edit, and coordinate the development of promotional materials, educational materials, training manuals, newsletters, and/or brochures.
• Serve as liaison for design and marketing content for ASCA publications and initiatives.

Website & Media:

• Work with commercial web design platforms to maintain website content and troubleshoot as needed.
• Support social media strategy and track metrics for all website and social networking activities, including social media platforms maintained by ASCA Regions, Committees, and Communities of Practice.
• Monitor social media outlets on a daily basis and provide prepared content.
• Research and create presence on new social media outlets 

Strategy Support:

• Assist with development and implementation of a 365-communications plan and liaison with internal and external partners for effective positioning and messaging.
• Collaborate with internal and external partners to determine communication/marketing needs and develop appropriate campaigns.
• Analyze and understand industry and Association to identify newsworthy items for dissemination through appropriate channels.
• Identify content opportunities and work with internal and external partner to develop content.

Research & Relations:

• Research and implement technology to improve Association.
• Collaborate with ASCA staff to ensure that key staff members are kept informed regarding communications efforts, pending projects, and metrics to provide enhanced educational opportunities for the Association. 
• Assist with building and cultivating strong relations between ASCA, industry, and partners, as well as other internal and external stakeholders.
• Assist with communicating ASCA programs and services to increase exposure of Association and industry.

Administrative Responsibilities:

• Must be available remotely from 8 am - 5 pm Eastern, with reliable internet and dedicated workspace.
• Must be able to respond to multiple requests, meet competing deadlines, and prioritize tasks.
• Must complete work within enough time to receive and implement feedback to match Association needs.

Travel:

• Mandatory travel occurs for in-person events including, but not limited to: Donald D. Gehring Academy & Annual Conference (costs covered by Association). 

Other Duties: Please note this position description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. The content of this position description may change at any time with or without advance notice.

Requirements:

• Bachelor’s degree or equivalent combination of education and experience
• Minimum two years of communications and/or marketing experience
• Demonstrated experience with writing, media relations, social media, web editing, graphic design, video editing, and project management.
• Ability to use Microsoft Office Suite, Google Suite, website content management systems, HTML, Adobe, Photoshop, spreadsheet, presentation, and database programs.
• As part of Association values, demonstrate a commitment to and practical application of equity and intentional inclusion
• Self-motivated, able to work independently and as part of a team

Preferred Qualifications:

• 3+ years’ communications and/or marketing experience
• Experience working with remote teams
• Experience working at either a higher education institution or a 501(c)(3) organization
• Experience with ASCA platforms including GrowthZone, Google Suite, Wordpress, and Guidebook

Compensation:

• Salary range is $50,000-$54,000 annually, commensurate with experience
• Competitive benefits package including health/vision/dental, PTO, and retirement match

Application Link to Position Posting: https://forms.gle/7nccusk5RRP5tQra6